Imagine your coaching program as a rocket getting ready to launch. Instead of relying only on yourself, picture gathering a group of passionate influencers and coaches to help you out, like booster rockets. These affiliate launches give your coaching program a big boost by using their networks and trust. As they tell their followers about your program, more people learn about it, trust grows, and you sell more of your products and programs.
It’s a win-win situation: your program gets seen by an entirely new audience, and your affiliates earn money while helping their followers. Today, we’re excited to have Frank Chen, our affiliate expert, on the show. He’ll walk us through affiliate launches and show how you can use them to grow your coaching business.
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Key Takeaways:
[2:01] Guest Intro
[2:56] Things you need in an affiliate launch: Be a coach and have people who like you
[6:15] How do affiliate launches work?
[8:18] The law of reciprocity
[13:06] Your affiliate and your customer are the same person
[17:33] Advice on paid affiliates who respond late
[24:19] Keep your current affiliate happy to avoid looking out for new ones
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Resources:
•Go Giver by Bob Burg
•Give and Take by Adam Grant
•100 Million Offers by Alex Hermozi
•www.theafffiliateincubator.com
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If you would like Tom’s help in building/scaling your coaching business, go to www.coachinginc.com and fill out an application for your opportunity to work with him personally.
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