John Jackson, a leading coach in lease options and real estate, has cracked the code to running a successful coaching business. In a recent episode of the Coaching Inc. Podcast, John shared his journey from one-on-one mentorships to leading a comprehensive coaching program that supports students with real-world tools and strategies. With over a decade of coaching experience, John’s methods prove that clarity, consistency, and connection are the foundation for success. Here’s a closer look at the strategies that make his business a standout success.
Personalized Support: The Key to Student Success
John’s program goes beyond traditional coaching by providing personalized tools and mentorship. Students not only gain access to contracts, step-by-step training videos, and operational manuals, but they also become part of an ecosystem under his real estate company, Leasing to Buy. This gives them instant credibility in the market. The program’s structure ensures that students are not left to figure things out on their own—mentorship calls with John and co-coach Joe Ceske provide direct support twice a day, offering consistent guidance to help students take actionable steps.
Scalable Systems Without the Chaos
A key takeaway from John’s experience is the importance of refining systems before scaling. He emphasizes starting small, working closely with the first few students to fine-tune deliverables, and then expanding incrementally. His decision to host intimate boardroom events, rather than large ballroom gatherings, allows for deeper dives into student challenges and tailored strategies. This approach not only builds stronger connections but also ensures that students leave with actionable plans rather than information overload.
Build Authentic Relationships and Leverage Free Platforms
John’s strategy for finding clients focuses on authenticity and leveraging free resources. By sharing wins, being transparent about losses, and engaging actively in relevant online communities, he demonstrates the value of being a “Generous Expert.” Capturing leads through email lists and maintaining regular communication with helpful content keeps potential clients engaged. His advice to coaches is simple: start with free platforms, be vulnerable and real, and focus on building trust before attempting large-scale growth.
For coaches, consultants, and course creators ready to elevate their business, John’s journey is a blueprint for success. Whether it’s crafting scalable systems, offering real value, or focusing on authentic connections, these strategies are universal. Ready to implement these strategies and grow your business? Visit Coaching Inc. today for the tools, resources, and support to get started.To Great Adventures,
The Coaching Inc. Team
